Daily ToastHojicha Green Tea

What is Hojicha tea?

Hojicha is a Japanese green tea that undergoes an additional roasting step after the traditional steaming process. This roasting transforms both the colour and flavour of the tea: the leaves turn a reddish-brown and develop warm, nutty aromas. Unlike many other Japanese green teas, Hojicha is typically very mild with little bitterness.

What makes the Hojicha DAILY TOAST special?

DAILY TOAST is a roasted organic green tea from Japan made from a blend of tea leaves and stems. The gentle roasting process creates a distinctive flavour profile with notes reminiscent of toasted bread, roasted coffee beans and caramel. The result is a smooth and aromatic tea that works perfectly as an everyday companion.

What does Hojicha tea taste like?

Hojicha is known for its warm, roasted flavour profile. Typical characteristics include nutty, caramel-like and lightly malty notes with a gentle sweetness. Compared with many classic green teas, Hojicha is usually less grassy and noticeably milder.

Why is Hojicha roasted?

Roasting is the defining characteristic of Hojicha. After the tea leaves have been steamed in the traditional Japanese style, they are roasted at high temperatures. This process changes the tea’s flavour and produces the characteristic nutty and lightly caramelised notes.

Does Hojicha contain caffeine?

Yes, Hojicha contains caffeine because it is made from the tea plant, Camellia sinensis. However, due to the roasting process and the use of stems and mature leaves, it is often perceived as particularly mild. Many tea drinkers therefore choose Hojicha as a gentler alternative to more intense green teas.

Can you drink Hojicha in the evening?

Hojicha is known for its smooth and mellow character and is often enjoyed in Japan during the evening or after meals. Its soft flavour and low bitterness make it a comforting choice for relaxed tea moments.

How do you prepare Hojicha tea?

Hojicha can be brewed with hotter water than many other green teas. Use about 4 g of tea for 250 ml of water at around 90 °C and allow it to steep for approximately 2 minutes. This method helps bring out the tea’s warm roasted aromas.

Can Hojicha be infused more than once?

Yes, high-quality Hojicha can be infused multiple times. The first infusion is usually the most aromatic, while later infusions tend to reveal a softer and lighter flavour.

Where does the Hojicha DAILY TOAST come from?

The tea leaves used for DAILY TOAST come from the Japanese island of Kyushu, a well-known region for high-quality green tea. The area’s warm climate, mineral-rich soils and long tea-growing tradition create ideal conditions for producing Japanese tea.

What is the difference between Hojicha tea and Hojicha powder?

Hojicha tea consists of roasted tea leaves that are brewed in hot water like a traditional tea. Hojicha powder, on the other hand, is finely ground roasted green tea that dissolves directly in liquid. It is often used for drinks such as Hojicha lattes as well as in desserts or baking, while loose-leaf Hojicha is typically enjoyed as a classic tea infusion.