Inside PAPER & TEA
Whether set, bowl or chasen holder: the new Elemental Collection is handcrafted in Portugal, and every piece is as unique as your Matcha ritual.
Inside PAPER & TEA
Behind the Scenes: Meet the Team & Our Partners
Inside PAPER & TEA
Tea Blends: Why we’re letting go of tins – and what we’re gaining
Spotted it yet? Since October, our tea blends have been showing off a fresh new look: more modern, more minimal – and above all, more sustainable.
Inside PAPER & TEA
Have yourself a merry little me-time: with our 2025 Advent Calendar
Me-Time meets Tea-Time: our 2025 Advent Calendar.A reminder to hit pause this December. 24 days, 24 teas – each one a small act of calm. For those who choose presence over pressure.
Inside PAPER & TEA
From hidden details to the Winter Collection: The creative vision of PAPER & TEA designer Sylvia
Cool blues, golden-brown tones, beautiful illustrations — designer Sylvia shares how the idea for our new Winter Collection was born.
Inside PAPER & TEA
Matcha Update: Preserving a Tradition in a Changing World
The rising demand for matcha presents challenges as climate and demographic shifts strain traditional production in Japan. This transformation calls for our support to preserve the valuable tea cul...
Inside PAPER & TEA
Tea Pairing: Rediscovering the Art of Food Pairing
In celebration of International Tea Day, we teamed up with the renowned Michelin-starred restaurant Cookies Cream to create an unforgettable menu featuring tea pairings. Take a look behind the scenes.
Inside PAPER & TEA
Discover the Art of Tea Tasting with PAPER & TEA
Join me for a unique tea tasting experience at PAPER & TEA and take a peek behind the scenes. Curious?
Inside PAPER & TEA
New Leadership at PAPER & TEA: A Clear Vision for the Future
PAPER & TEA begins a new chapter with Hannes Kläs as CEO and Tilman Städtler as CFO.
Inside PAPER & TEA
More than just décor: Strategic design for success
We are both proud and over the moon that our innovative room concepts have been honored twice with the prestigious German Design Award 2025!
Inside PAPER & TEA
Introducing Our Partners: A Journey to the Tea Gardens of Jun Chiyabari in Nepal
We travel to the places of origin of our teas. In this article, we introduce the Jun Chiyabari tea farm in Nepal.
Inside PAPER & TEA
Introducing Our Partners: Sugimoto from Japan
We travel to the places of origin of our teas. In this article, we introduce the Sugimoto Tea Company in Japan.
Inside PAPER & TEA
How to take responsibility, build trust and make a change
Jean-Philippe Aiguier on Sustainability at PAPER & TEA
Inside PAPER & TEA
Introducing Our Partners: Satemwa Tea Estate from Malawi
We travel to the places of origin of our teas. In this article, we introduce the Satemwa Tea Estate in Malawi.
Inside PAPER & TEA
Let's color things up!
Three tea blends, three colors, one goal: the new Color Collection brings aromatic flavor variety to your winter.
Inside PAPER & TEA
An evening for the future: we are putting sustainability on stage
In the heart of Munich we opened a new chapter with our new store - and sustainability is its title.
